Anna Klara
Stadelmaier

COMMUNICATION DESIGN | GRAPHIC- & MOTION DESIGN | PERFORMANCE MARKETING | UX/UI & WEBDESIGN | COPYWRITER

ABOUT ME

Visuals that make an impact. Stories that stick with you.

Hello, I'm Klara! A designer with over 10 years of experience.
My journey in design has been varied and that's exactly what defines me. I started out in print and exhibition design, developed my skills through product design and illustration, and have now found my way into digital marketing. Each stage has given me a new and unique perspective on what makes good design.

Most recently, I worked as a Visual & Motion Designer at PŸUR | Tele Columbus, where I developed cross-channel campaigns, designed paid social ads for Meta and Google, and contributed to the brand identity, web design and brand guidelines. Before that, I worked on digital projects in the agency world at arsmedium, supported clients on-site in exhibition design at Deltaplot & Holtmann+, and managed and wrapped exhibition stands. At Goebel Porcelain, I helped develop entire product collections, from the initial concept to their presentation at trade shows.

My toolkit includes graphic design, illustration, motion design, video editing and more recently, UX/UI Design. Staying curious is important to me, which is why I have recently expanded my knowledge of UX/UI design and fundamentals of web design, including HTML5, CSS and JavaScript. To me, good design doesn't stop at the visual. It considers the entire user experience.

I look forward to connecting, exchanging ideas, discovering new perspectives and working on exciting projects!

AREAS OF EXPERTISE

I combine strategic thinking with a strong eye for design, from the initial idea through to the final execution. I think not only across channels, but also with a constant focus on creating a clear and impactful user experience. My areas of expertise include visual design, UX/UI design, motion design, illustration, and copywriting.

VISUAL DESIGN

Visual design involves creating visual solutions for online shops, websites, and cross-channel campaigns. Concept development and execution go hand in hand.

In addition to developing visual concepts and campaigns, I also work on evolving brand identities and creating and maintaining brand guidelines.

My goal is to create visual content that communicates clearly, builds recognition, and leaves a lasting impression.

VIEW PROJECT

UI/UX DESIGN

UX/UI design combines the creation of digital products with an understanding of how people experience and interact with them. While User Experience considers the entire context of use—from structure and navigation to user research and usability testing—User Interface focuses on the visual and interactive design.

The goal is to develop digital applications that are intuitive, clear, and engaging. This involves creating well-considered user flows, clear structures, and consistent design systems that deliver a positive and efficient user experience.

VIEW PROJECT

VIDEO EDITING & MOTION DESIGN

Whether it’s Reels, animations, or YouTube Shorts, moving image content is a versatile medium that brings stories to life, engages audiences, and continues to grow in importance. Through video editing and motion design, I combine dynamic visuals, fitting music, and purposeful animations to create impactful content.

My preferred tools for this are Adobe After Effects and Adobe Premiere Pro.

VIEW PROJECT

ILLUSTRATION

Illustrations give ideas a face and make content visible in a unique and engaging way. Whether for editorials, campaigns, book illustrations, digital applications, or individual projects, I develop visual worlds that tell stories, evoke emotions, and create a distinctive visual language.

The result are illustrations that are not only visually appealing but also communicate content clearly and leave a lasting impression.

VIEW PROJECT

COPYWRITING

Good copy grabs attention and stays memorable. In my copywriting, I combine clear language with creative ideas to communicate messages that resonate with the target audience and reflect the brand.

Whether it’s website copy, campaigns, social media content, headlines, blog posts, or scripts, I create texts that tell stories.

VIEW PROJECT

WHAT SETS ME APART

Alongside many years of experience in design, I combine broad expertise in visual design, UX/UI design, illustration, copywriting, video and motion design, as well as foundational knowledge of HTML5, CSS, and JavaScript. This allows me to think beyond individual disciplines and develop holistic design concepts.

What sets me apart is my curiosity, my eye for detail, and the high standards I set for myself: combining creative ideas with clear solutions. I work in a structured and reliable way and enjoy taking on new challenges. From the initial idea to the final execution, I bring passion and dedication to every project.

By choosing to work with me, you gain a committed designer who thinks across disciplines, listens carefully, and advances projects with passion, professionalism, and a holistic perspective.