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Portfolio

COMMUNICATION DESIGN | GRAPHIC- & MOTION DESIGN | PERFORMANCE MARKETING | UX/UI & WEBDESIGN | COPYWRITER

VISUAL DESIGN

Visual design involves creating visual solutions for online shops, websites, and cross-channel campaigns. Concept development and execution go hand in hand.

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In addition to developing visual concepts and campaigns, I also work on evolving brand identities and creating and maintaining brand guidelines.

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My goal is to create visual content that communicates clearly, builds recognition, and leaves a lasting impression.

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Visual solutions for digital applications such as websites, online shops, social media, and digital campaigns. I combine clear design, intuitive user guidance, and a strong visual identity.

DIGITAL

High-quality print materials such as brochures, flyers, posters, and packaging design. My focus is on clear, impactful design that communicates content effectively and makes brands memorable.

PRINT

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UX/UI DESIGN

UX/UI design combines the creation of digital products with an understanding of how people experience and interact with them. While User Experience considers the entire context of use—from structure and navigation to user research and usability testing—User Interface focuses on the visual and interactive design.

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The goal is to develop digital applications that are intuitive, clear, and engaging. This involves creating well-considered user flows, clear structures, and consistent design systems that deliver a positive and efficient user experience.

VIDEO & MOTION DESIGN

Whether Reels, animations, or YouTube Shorts, video is a versatile medium that brings stories to life, engages audiences, and continues to grow in importance. Through video editing and motion design, I combine dynamic visuals, fitting music, and purposeful animations to create impactful content.

ILLUSTRATION

Illustrations give ideas a face and make content visible in a unique way. Whether for editorials, campaigns, book illustrations, digital applications, or individual projects, I develop visual worlds that tell stories, evoke emotions, and create a distinctive visual language. The result is illustrations that are not only visually appealing but also communicate content clearly and memorably.

COPYWRITING

Good copy captures attention and stays in people’s minds. In my copywriting, I combine clear language with creative ideas to convey messages that are tailored to the target audience and brand.

Ob Website-Texte, Kampagnen, Social-Media-Content, Headlines, Blog-Inhalte oder Drehbücher. Ich entwickle Texte die Geschichten erzählen.

Together with Kübra Kizmaz and Stefania Santoro, we interviewed Marie Amsler, Vea Kaiser, and Cornelia Funke and developed an audio drama for aspiring authors. In it, these renowned writers share their tips and tricks for writing.

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